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Joshua Simpson

Guide to Getting Started on Facebook Advertising

If you haven’t used Facebook to advertise your brand, you are missing a lot! Facebook advertising is one of the most effective ways to reach out to your audience locally and globally. With 2.85 billion monthly active users, Facebook is the world’s most popular social networking platform. Isn’t it a staggering figure?  Producing Facebook ads …

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How to Conduct Audience Research For Better Targeting 

When we establish a business, the first question we ask is, “Who will buy the product?” Is it only for women or only for men?  Is it better to sell them to teenagers or adults? You must know at least the following fundamental information about your audiences to target them effectively: their interests, status, age, …

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Guide to Utilize Facebook Placements

Choosing the ideal placements for your Facebook ad has never been simpler, thanks to Facebook’s “Automatic Placement” feature, which is designed to help your ad campaign achieve the lowest CPC and reach the right demographic across all ad placements. Facebook’s “Automatic Placement” may sound like the best option, right? But Automatic Placement is for not …

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Instagram Update: Starting today, users can upload photos and videos via desktop

The long wait is over! Facebook confirmed that starting today, Instagram is enabling the ability to create and publish posts straight from your desktop. I know this will be convenient for many of us, especially for Social Media Managers; you don’t have to download or save the photo from your PC then use your mobile …

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The Latest Facebook Updates You Should Know About In 2021

There were many changes in our lives during 2021 — we didn’t even notice how quickly time had passed, including the speed of Facebook updates. Facebook has given us one of the most extensive lists of platform updates this year. From the latest features of new products for personalization to the newest Business Suite updates. …

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